Why it worked
The video taps into the popular 'aesthetic' trend by offering a visually appealing and relatable DIY project. It provides practical inspiration for personalizing everyday items, making it shareable and engaging for a young audience preparing for school.
Summary
The creator shares a DIY aesthetic for personal items like notebooks, a laptop, and a water bottle, emphasizing how personal style can influence mood and productivity. They highlight finding supplies on Shopee for a discount, which helped them curate their items before starting college.