+48.1K views over 6.2d · ~7.8K/day · 6 observations
Promoted product
7brew
Why it worked
The creator uses hyperbole and relatable, albeit crude, humor to express a strong, memorable reaction to a common consumer product, making the content highly shareable.
Summary
The creator expresses shock at the amount of milk and sugar in a 7brew drink, humorously stating they "shit in the car" and that the drink should come with a warning.
Structure
1Ordering a 7brew drink
2Reacting to the ingredients
3Expressing extreme dissatisfaction
4Humorous exaggeration of consequences
5Concluding with a warning
Product placement
7brew: acts - it is a coffee shop where the creator orders a drink, and the drink is the subject of the video. Removing it would change what happens in the video.
On-screen text
7brew
Original caption
@7brewcoffee #fyp #xyzbca #7brew
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Transcript
7brew got so much milk and sugar in it I shit in the car. My god. In the car. My god. I mean fuck being like tolerant. My god. Lord that shit need to come with a warning.