Come to Sam's Club to grab RYL's summer breeze pack

@carlieback

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152.9K

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SoundTikTok sound · original sound - carlieback

Promoted product

RYL Tea

The Ryl Company™

2 videos2 creators

Why it worked

The video leverages the relatable "end of summer" sentiment and positions RYL Tea as a way to extend the season. The creator's personal endorsement and clear call to action to visit Sam's Club make it a compelling native advertisement.

Summary

The creator visits Sam's Club to purchase a variety pack of RYL Tea's "Summer Breeze" flavors. She highlights the convenience of the pack and expresses her personal preference for the half-and-half flavor, encouraging viewers to buy it before summer ends.

Structure

1Arriving at Sam's Club
2Purchasing RYL Tea variety pack
3Showing the different flavors
4Expressing personal preference
5

Original caption

#ad let’s head to @Sam’s Club to grab @RYL ‘s summer breeze pack to soak up the last little bit of summertime. Which flavor is your favorite?? #RylTea #Tea #Summertime

Encouraging purchase

Product placement

Sam's Club: APPEARS - It is the location where the video takes place. Removing it would not change what happens in the video. RYL Tea: ACTS - The product is purchased, shown, and consumed. Removing it would change what happens in the video.

On-screen text

sam's club Exit Welcome RYL TEA $16.98 RYL TEA Summer Breeze Variety Pack PEACH WATERMELON STRAWBERRY LEMONADE 5x 5x 5x 0 SUGAR 0 CALORIES OR LESS 15 COUNT Excellent source of Vitamin C 0 SUGAR 0 CALORIES OR LESS Excellent source of Vitamin C RYL TEA ICED TEA WITH BENEFITS ANTIOXIDANT SUPERBLEND Excellent source of Vitamin C 0 SUGAR 0 CALORIES OR LESS 15 COUNT PEACH WATERMELON STRAWBERRY LEMONADE Summer Breeze Variety Pack RYL TEA ICED TEA WITH BENEFITS ANTIOXIDANT SUPERBLEND Excellent source of Vitamin C 0 SUGAR 0 CALORIES OR LESS 15 COUNT RYL TEA ICED TEA WITH BENEFITS ANTIOXIDANT SUPERBLEND Excellent source of Vitamin C 0 SUGAR 0 CALORIES OR LESS 15 COUNT

Transcript

Come to Sam's Club to grab RYL's summer breeze pack to soak up the last little bit of summertime. Which flavor is your favorite? Because summertime isn't over yet. And RYL makes it easy to soak up the last little bit of summer with their delicious and refreshing teas. My personal favorite is the half and half because who doesn't love a good tea and lemonade combo? So run to Sam's Club to grab the pack before the season is over.