BASIC PRO

This video likely performed well due to its relatable "basic vs. pro" framing, which is a popular and engaging format on social media. The visual demonstration of different application techniques for a common makeup step (powdering the face) offers clear, actionable advice and appeals to a wide audience interested in beauty hacks.

The video shows a side-by-side comparison of applying powder to the face, labeled "BASIC" and "PRO". The "BASIC" side appears to use a puff or sponge, while the "PRO" side uses a brush. The creator demonstrates the application technique on both sides of their face.