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@ruudvaneijk

1.2K followers · usually 1.1K views a post

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66.0K

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3.2K

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SoundTikTok sound · original sound - ruudvaneijk

Promoted product

Collage Art

Why it worked

The video taps into nostalgia and the emotional value of childhood memories, making the artwork relatable and desirable. The "making-of" and "delivery" aspects add a personal touch and build anticipation.

Summary

The video showcases the creation and delivery of custom collage artworks made from children's drawings. It highlights the process from cutting out the drawings to assembling and framing the final pieces, culminating in a positive reaction from the recipient.

Structure

1Showcasing the finished artwork
2Demonstrating the creation process (cutting, gluing)
3Framing the artwork
4Delivering the artwork
5Showing the recipient's positive reaction

Product placement

Mod Podge (acts - used to adhere cutouts to canvas, removing it would change the outcome of the artwork) Makita (appears - a cordless drill is used to attach the canvas to a wooden frame, removing it would change the process of framing the artwork)

On-screen text

THE RESULT THE MAKING-OF THE DELIVERY THE REACTION

Original caption

I think receiving messages like this might be my favorite part of making these collages… These drawings were made over ten years ago, when the family was still living in South Africa. 🇿🇦 Now, in 2026, those childhood memories bring color to their family home. Two sons, two artworks, one diptych. The first two pieces I made in this smaller-sized frame. 🖼️