Loading video…
All breakouts
36.9Talking HeadProblem Callout hook
Hook
This is a pile of children's artworks stuffed in a drawer that never gets looked at.
@lmcclure90
1.4K followers · usually 168 views a post
Views
6.0K
Likes
15
Comments
0
Shares
0
Why it worked
The video solves a relatable parenting pain point (clutter) with a sentimental, low-cost DIY project, making the product feel like a helpful solution rather than a commercial pitch.
Summary
A mother demonstrates how she turns her children's artwork into fridge magnets using acrylic squares. She explains that the product is available through her bio link and supports her family.
Structure
- 1Identify the problem of storing children's art
- 2Show the finished magnets on the fridge
- 3Explain the process of making them
- 4Direct viewers to the bio link for the product
- 5Share the personal mission behind the purchase
Product placement
Acrylic squares used to create custom magnets.
Call to action
The squares I used to make them are linked in my bio
Original caption
So many gifting possibilities from family and friends! #sahm #fostercare
More from @lmcclure90
Their other posts in the index, biggest breakout first.
