PARKE X STONEY CLOVER

@feliciazangri

13.0K followers · usually 1.0K views a post

Views

40.2K

Likes

2.4K

Comments

139

Shares

574

SoundTikTok sound · Pinewood Lounge

View velocity

+10.7K views over 3.1d · ~3.4K/day · 4 observations

Promoted product

Parke x Stoney Clover sweatshirts

Why it worked

The video effectively leverages a collaboration between two known brands and creates urgency by announcing a specific launch date and time, coupled with a clear call to action for viewers to obtain a link.

Summary

The creator announces the upcoming launch of Parke x Stoney Clover sweatshirts on September 18th at 10 AM ET. She mentions the availability of pink polka dot designs and possibly other colors, encouraging viewers to comment or DM for a link to avoid missing the drop.

Structure

1Announcement of Parke x Stoney Clover collaboration
2Launch date and time details
3Mention of product colors (pink polka dots)
4Call to action for link
5Enthusiastic closing statement

Original caption

Parke x Stoney Clover dropping Sept 18 at 10et!! Comment or dm me for the link!!🩷🩷 #parke #parkemockneck #parkesweatshirt #parkehoodie #stoneyclover @Parke @chelsea parke @Stoney Clover Lane

More from @feliciazangri

Product placement

Parke x Stoney Clover (collaboration): clothing brand collaboration. Appears to be clothing items (sweatshirts). Removing it would change the video's topic. Parke (brand): clothing brand. Appears on clothing. Removing it would change the video's topic. Stoney Clover Lane (brand): clothing brand. Appears on clothing. Removing it would change the video's topic.

Call to action

Comment or dm me for the link!!

On-screen text

PARKE X STONEY CLOVER SEPT 18 @ 10ET WAR IS OVER. PARKE SWEATSHIRTS LAUNCHING ONLINE FRIDAY.

Transcript

Parke x Stoney Clover, it's officially launching online on Friday, September 18th at 10:00 AM Eastern. We're getting this pink with the polka dots and I'm sure we're getting some other colors too. Comment or DM me and I can send you the link so you don't miss out on this drop. Parke x Stoney Clover is so exciting.