Why it worked
The video taps into the relatable struggle of managing ADHD, particularly the overwhelm associated with cleaning and organization. The extreme mess and the creator's candid admission of giving up create a sense of shared experience and encourage engagement through the promise of a follow-up.
Summary
The video shows an extremely messy vanity covered in makeup and other products. The creator attempts to clean it using baking soda and a spray cleaner, but becomes overwhelmed and gives up, promising a part two. The mess is attributed to ADHD.