CRASHING OUT OVER MY NEW ESPRESSO MACHINE

@madisonsieli

56.7K followers · usually 13.7K views a post

Views

406.0K

Likes

9.9K

Comments

1.2K

Shares

302

SoundTikTok sound · A sprinkle of happiness

Promoted product

Breville Oracle Touch

Explore helpful tutorials, guides, and product support for the Oracle® Touch to make the most out of your new appliance. Master every moment with Breville.

Why it worked

The creator's relatable frustration with a high-end product and direct plea for help taps into a community's desire to share expertise, driving engagement through comments and advice.

Summary

The creator is frustrated with their new Breville Oracle Touch espresso machine, as their coffee is not tasting good despite using expensive beans and following online tutorials. They are asking for advice on what they might be doing wrong, considering returning the machine if they cannot figure it out.

Structure

1Expressing frustration with new espresso machine
2Asking for help with brewing process
3Showing espresso extraction and taste
4Seeking tips and considering return

Product placement

Original caption

I fear I might have purchased the wrong machine… begging for some tips and help!! Or do I return and get a Jura or Ninja lol #espressomachine #coffeeathome #coffeemachine

More from @madisonsieli

Call to action

Please tell me what I'm doing wrong and give me all of your tips.

On-screen text

CRASHING OUT OVER MY NEW ESPRESSO MACHINE

Transcript

I spent $2,000 on this coffee machine and my coffee still tastes like shit. I need you guys to tell me what I'm doing wrong because I've gone through four bags of beans. I've watched a million Breville videos and it doesn't say anything about weighing the beans. But if that's what I need to be doing, let me know. Espresso. I've dialed in an 18. This is what it looks like. Is that correct? Brew. It's supposed to start brewing within 7 to 10 seconds. Your Breville Oracle Touch should brew for an extraction time of about 25 to 32 seconds, and you should count this time right from when you press the brew button to start the shot. Total brew time of 25 to 30 seconds. It started at 9 seconds. This is what it looks like. It's supposed to taste really good. It tastes like shit. I don't know if I just don't like the taste of plain espresso or if it tastes really bitter. I knew this was going to be a learning curve, but I'm about to crash out and return it. Please tell me what I'm doing wrong and give me all of your tips.