Why it worked
The creator leverages a common point of frustration for gamers – not achieving a desired rank – and combines it with a visually engaging display of game statistics to create relatable content.
Summary
This TikTok slideshow displays the results of a Rocket League match, showing the winning team "Orange" and the losing team "Blue". It then transitions to a "Doubles" leaderboard, questioning why the creator's MMR (Matchmaking Rating) is not higher, displaying their current rank and skill rating.
Structure
- 1Rocket League match results (winner and loser teams)
- 2Transition to "Doubles" leaderboard
- 3Question about creator's MMR
- 4Display of creator's rank and skill rating
Product placement
Rocket League: ACTS - it is the game being played, and the video shows the results of a match within it. Removing it would change what happens in the video. SSL CCH: APPEARS - it is a rank within Rocket League, not a product. Removing it would not change what happens in the video. CCH: APPEARS - it is a rank within Rocket League, not a product. Removing it would not change what happens in the video.
On-screen text
WINNER
12 ORANGE
SCORE GOALS ASSISTS SAVES SHOTS PING
[1049 + 21] SSL CCH
934
7
TOURNAMENT WINNER
7 BLUE
[2501 - 19] juicy
[VIT] [2606 - 18] zen
gg zen and juicy
DOUBLES
where my 4000 MMR at?
TOP 100 GLOBAL PLAYERS
RANK
PLAYER
SKILL RATING
1
zen
3002
2
nass
2819
3
trk511
2801
4
Atow
2800
5
Rw9
2739
6
Chronic
2727
7
Daniel
2726
8
Nwpo
2722
9
diazrll
2715
10
vatira
2703
96
Lj
2457
BACK
EPIC ONLY
SUPERSONIC LEGEND