Yesterday

@eatingthrulifehappy

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SoundTikTok sound · original sound - eatingthrulifehappy

Promoted product

LunchEaze

The world’s first cordless, automatic, rechargeable, and self-heated electric lunchbox. Savor steaming hot meals anytime, anywhere. Made for all ages!

4 videos2 creators

Why it worked

The video taps into the popular 'lunch packing' trend by offering a novel and potentially useful method for preparing hot meals on the go, using a specific product (the LunchEaze lunchbox) in an experimental way that sparks curiosity.

Summary

The creator tests a new method for cooking ramen in a portable lunchbox by adding ice and seasoning, then cooking it for 30 minutes after a 5.5-hour warming period. They assemble a lunchbox with the ramen, a turkey sandwich, cheese puffs, grapes, and caramel popcorn, and express optimism about the results.

Structure

1Attempting to cook ramen in a lunchbox with ice
2Assembling a lunch with ramen, sandwich, grapes, and popcorn
3Testing the lunchbox's heating function
4

Original caption

Extra Ice with the Ramen today😅 #lunchpacking #ramen #packinglunch #kidslunch

More from @eatingthrulifehappy

Product placement

Maggi Chicken Flavor (instant ramen seasoning packet) - ACTS - used to flavor ramen, removing it would change the flavor of the ramen. Maggi (instant ramen noodles) - ACTS - used as the base for the meal, removing it would mean no ramen. LunchEaze (lunchbox brand) - APPEARS - the brand name is visible on the product, removing it would not change what happens in the video. Bentgo (lunchbox brand) - APPEARS - the brand name is visible on the product, removing it would not change what happens in the video. Nike (apparel brand) - APPEARS - logos are visible on the bags, removing them would not change what happens in the video. New York Knicks (sports team) - APPEARS - logo is visible on the water bottle, removing it would not change what happens in the video.

On-screen text

*iceee*😂

Transcript

Yesterday Extra Ice with the Ramen today😅 #lunchpacking #ramen #packinglunch #kidslunch I tried to cook ramen in the lunchies and it did not work. The top was all crunchy so today you guys said to add a full cup of ice half of it on the bottom half of it on the top and then 5 and a half hours 30 minutes total warming in the lunchies it's going to be fully cooked with broth today we're testing it out to see. If you missed the other videos we set it to 7 hours because that means it's only going to be actually heating up for the 30 minutes. Also this is half of a ramen packet which is essentially what I pack my kids any ways and then in the thermos. We did test the whole packet cooked and it does fit. But for this method it looks like only half of it would fit which is perfect for me. I feel like we're getting so close to finding the best way to pack ramen in the lunchies. I feel like it's going to happen this week. We still got three more days left. But I have a good feeling about today's test. I have a good feeling about today's test. And you saw I packed my kids a turkey sandwich, cheese puffs, grapes and caramel popcorn. But are you guys starting to think about the next item we're going to test in the lunchies? You better start thinking. I hope everyone has an amazing day. I'll be back soon with the results. Love you so much.