An easy backyard dinner without all the prep, Dairy Queen has me covered.

@hannahannsluss

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SoundTikTok sound · original sound - hannahannsluss

Promoted product

Dairy Queen Chicken Strip Basket

Why it worked

The video transforms a standard fast-food order into a 'hosting hack' (a dip board), making the product feel like a creative solution for social gatherings rather than just a takeout meal.

Summary

The creator demonstrates how to assemble a backyard 'dip board' using Dairy Queen's $6.99 Chicken Strip Basket and their new MVP dip lineup. She highlights the convenience of the meal for hosting and encourages viewers to try the promotion.

Structure

1Introduction of the easy backyard dinner concept
2Unboxing the Dairy Queen Chicken Strip Basket
3Demonstrating the variety of dipping sauces
4Assembling the dip board for guests
5Call to action to try the meal deal

Original caption

#ad Dinner plans made easy 🤍We brought Dairy Queen home and turned their $6.99 Chicken Strip Baskets into the ultimate backyard dip board…chicken strips, fries, Texas toast and all the sauces. The best part is everyone getting to pick their favorite dip. Try the $6.99 Chicken Strip Basket featuring the NEW! MVP Dip Lineup today! #happytastesgood @Dairy Queen

More from @hannahannsluss

Product placement

Dairy Queen: (a) ACTS — the creator demonstrates the $6.99 Chicken Strip Basket and the new MVP Dip Lineup by opening the boxes, dipping the food, and eating it. Removing this would change the entire video. Hidden Valley: (a) ACTS — the creator explicitly names and uses the Hidden Valley Ranch dip with the chicken strips. Removing this would change the specific product recommendation.

Call to action

Try the $6.99 Chicken Strip Basket featuring the NEW! MVP Dip Lineup today!

On-screen text

#ad #ad Terms apply.

Transcript

An easy backyard dinner without all the prep, Dairy Queen has me covered. I partnered with Dairy Queen and grabbed their $6.99 chicken strip basket and turned everything into the easiest DQ dip board. We have the original, amp flame thrower, crispy fries, and Texas toast. And of course, the best part, the sauces. I'm putting house-made Hidden Valley Ranch, strip dip, and ghost pepper dip to the test and letting everyone pick their MVP. It's such an easy way to make dinner feel fun without spending the whole night in the kitchen. Try the $6.99 chicken strip basket featuring the new MVP dip lineup today.