My boyfriend showing me all tools he will be needing for electrician school 😅

@daavr7

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SoundTikTok sound · original sound - balletscene25

Promoted product

Milwaukee

Milwaukee Tool is the most respected manufacturer of heavy-duty power tools, hand tools, instruments, and accessories.

3 videos3 creators

Why it worked

The video taps into the relatable experience of preparing for a new career path and the associated costs, using a popular e-commerce platform and recognizable tool brand to create engaging content.

Summary

The video shows a person scrolling through the Home Depot app on their phone, displaying various Milwaukee brand tools. The on-screen text indicates that these are tools the boyfriend will need for electrician school.

Structure

1Opening shot of the phone screen
2Scrolling through Home Depot app
3Displaying various tools
4Focus on Milwaukee brand tools

Original caption

Time to save up 🥹 #electrician #tradeschool #school #careers #homedepot

More from @daavr7

Product placement

Home Depot: (a) it ACTS - the interface is operated to show products for sale, and removing it would change what happens in the video. Milwaukee: (a) it ACTS - its products are shown as items for sale, and removing it would change what happens in the video.