The video uses a strong contrast between a potentially unappealing industrial process and the appealing natural ingredients of Moroccan skincare to create intrigue and highlight the benefits of the promoted product.
Summary
The video contrasts the industrial production of a green paste, questioning its safety for skin, with the visually appealing and natural ingredients of Moroccan skincare products, specifically highlighting Zawina Morocco.
Structure
1Industrial production of a green paste
2Questioning the safety of the paste
3Transition to natural ingredients
Original caption
There’s a soap made purely from crushed olives that’s gentle on the skin. 🫒 It’s called Black Beldi Soap, and it helps cleanse, soften, and nourish the skin. ✨🇲🇦
More from @zawinamorocco
More breakout videos from this creator.
4
Showcasing Moroccan skincare products
5Highlighting Zawina Morocco
Product placement
WorkSkillMasters (appears, watermark, removing it would not change what happens in the video)
Zawina Morocco (acts, it is a brand of skincare, removing it would change what happens in the video)
On-screen text
WTF are we putting on our skin 💀
WorkSkillMasters
When you literally can buy this instead: