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Hook
In Mexico it's tradition to gift women yellow flowers between September 21st-23rd T the person you choose to spend the rest of your life with
@justjessoverhere
10.3K followers · usually 940 views a post
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642.0K
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43.4K
Comments
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Why it worked
The video taps into a specific, trending cultural tradition that encourages user engagement through shared experiences and emotional resonance.
Summary
A person surprises their partner with a bouquet of yellow flowers, referencing a Mexican tradition. The video shows the delivery of the flowers and a close-up of the bouquet in a vase.
Structure
- 1Person arrives at night with flowers
- 2Close-up of the yellow flower bouquet
- 3Text overlay explains the cultural tradition
On-screen text
In Mexico it's tradition to gift women yellow flowers between September 21st-23rd T the person you choose to spend the rest of your life with 💛💛🌻🌻
Original caption
Enjoy your flowers queens!!! 💛🌻🌼 #yellowflowers #september21 #mexican #mexico #tradition
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