This is your sign to go to TJMaxx and get Halloween PJs

@maeganbella

40.6K followers · usually 2.8K views a post

Views

192.5K

Likes

26.1K

Comments

73

Shares

7.4K

SoundTikTok sound · Monster Mash

Promoted product

Halloween PJs

Why it worked

The video taps into the seasonal trend of Halloween and the popular "haul" format, encouraging viewers to shop for cozy and festive sleepwear at an accessible retailer like TJMaxx.

Summary

The creator encourages viewers to visit TJMaxx to purchase Halloween-themed pajamas. The video showcases various styles of Halloween pajamas and slippers available at the store.

Structure

1Creator encourages viewers to go to TJMaxx for Halloween PJs
2Showcases teddy bear print pajamas
3Shows pumpkin and black cat print pajamas
4Displays a blue robe with teddy bear print underwear
5Features pink ghost and bow print pajamas
6Highlights pajamas with various Halloween motifs
7Presents a teddy bear print hoodie
8

Original caption

This is your sign to go to TJMaxx and get Halloween PJs #tjmaxx #tjmaxxfinds #tjmaxxhaul #halloween #pajamas

More from @maeganbella

Product placement

TJMaxx (store where shopping occurs, appears, removing it would change the setting); "made with magic" (label on pajamas, appears, removing it would not change what happens); "Wild Indigo" (brand on robe, appears, removing it would not change what happens); "Japlyn" (brand on pajamas, appears, removing it would not change what happens); "Throwzy" (brand on hoodie, appears, removing it would not change what happens); "Marlo" (brand on hoodie, appears, removing it would not change what happens); "Laura Ashley" (brand on pajamas, appears, removing it would not change what happens); "Born" (brand on slippers, appears, removing it would not change what happens); "Rebecca Minkoff" (brand on slippers, appears, removing it would not change what happens); "Juicy Couture" (brand on slippers, appears, removing it would not change what happens); "Moon Cake" (brand on slippers, appears, removing it would not change what happens)