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56.0Talking HeadHow-To hookHealth
Hook
8AM Wellness Morning Routine
@cristinadelmaestro
34.2K followers · usually 7.2K views a post
Views
364.6K
Likes
238
Comments
4
Shares
3
Promoted product
Nespresso Subscription+
Why it worked
The video effectively integrates a product into a relatable daily routine, showcasing its convenience and benefits without an overt sales pitch. The creator's personal endorsement and the clear demonstration of the subscription service's ease of use likely resonated with viewers seeking similar lifestyle simplifications.
Summary
The creator shares her morning routine, highlighting how her Nespresso Subscription+ simplifies her life by ensuring she always has coffee pods. She demonstrates making coffee and setting up the subscription service on her phone, emphasizing the convenience and discount it provides.
Structure
- 1Morning coffee preparation
- 2Setting up Nespresso Subscription+
- 3Enjoying coffee and planning the day
- 4Pilates session
Product placement
Nespresso Vertuo (coffee machine and coffee pods): ACTS - used to make coffee, visible result comes from it. Removing it would change what happens in the video.
Nespresso Subscription+ (service): ACTS - interface is operated to set up recurring orders, visible result comes from it. Removing it would change what happens in the video.
Gymshark (apparel): APPEARS - mentioned in creator's bio, but not worn or used in the video. Removing it would not change what happens in the video.
Original caption
Wellness Morning Routine 💕🧘♀️✨ Having my coffee stocked and ready means one less thing to think about, which leaves more time for the things that help me start the day feeling my best, like moving my body and sticking to my routine! I recently set up a recurring @Nespresso order, so my favourite coffees automatically arrive every couple of months and my coffee corner is always ready for the next morning ☕✨ If you’ve been meaning to set up your own Subscription+ order, now’s the perfect time. Through October 13th, you can get free Nespresso sleeves as part of your first recurring order! #Nespresso_Partner #NespressoMoments #MorningRoutine #WellnessMorningRoutine #SelfCareRoutine
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