Resellers waiting on you to drop a $700 on a $295 bag

@valarie_vee

2.1K followers · usually 447 views a post

Views

21.4K

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1.1K

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SoundTikTok sound · Original sound

Promoted product

COACH Turnlock Tote Bag 22

Why it worked

The video likely resonated due to its relatable commentary on consumerism and the resale market, using humor and a common brand to highlight a prevalent economic dynamic.

Summary

The video humorously depicts resellers waiting for consumers to overpay for a Coach bag. It highlights the price difference between the original cost of a bag and its resale value, implying that resellers profit significantly from this markup.

Structure

1Introduction of the scenario: resellers waiting for a purchase.
2Visual of a Coach bag and its price.
3Juxtaposition of the original price ($295) and the inflated resale price ($700).
4Implied commentary on consumer spending habits and reseller profits.

Product placement

Coach (brand): appears as a watermark/logo on the bag. Removing it would not change what happens in the video. COACH Turnlock Tote Bag 22 (product): is the item being discussed and shown. Removing it would change what happens in the video.

Original caption

@Coach works hard……these resellers work even harder 👀…. Bag is out of stock…now u gatta drop $700😬 #coachdrop #coachresale #coachbags #coachturnlock #coachtote