Why are mini sohos more expensive than full size sohos?

@ashleylovescoach

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SoundTikTok sound · original sound - bentleyb2331

Promoted product

Coach Soho bags

Why it worked

The creator taps into a common consumer frustration with perceived illogical pricing, particularly for luxury goods. By directly questioning the brand's pricing strategy and inviting community engagement, the video resonates with viewers who share similar sentiments.

Summary

The creator questions why mini Coach Soho bags are priced significantly higher than their full-size counterparts, finding the pricing illogical. They express frustration with the cost difference, suggesting that a higher price should correlate with a more functional or larger bag.

Structure

1Questioning price difference between mini and full-size Soho bags
2Observing the pricing on the Coach website
3Expressing disbelief at the higher price of mini bags
4Stating that the pricing doesn't make sense
5

Original caption

Another day another Coach bag rant 💅🏽 #coach #pursetok #vintagecoach #bagtok

More from @ashleylovescoach

Product placement

Coach: ACTS - This is a brand of handbags that the creator is discussing and comparing prices for. Removing it would change the video's topic. Coach website: APPEARS - The creator mentions checking the Coach website for pricing, but the website itself is not interacted with or shown. Removing it would not change what happens in the video.

Call to action

Comment down below if you've noticed this price discrepancy and if you just want to vent about the pricing of Coach bags.

On-screen text

Why are mini sohos more expensive than full size sohos? THERE'S PRICE BETWEEN SIZE ABOUT KNOW SEEING THAT LARGE PRICED IS SOHO THE FULL DOESN'T SENSE. COACH'S NOW, AND ALL PRICES. EXPENSIVE? BIG NOT HIGH SAYING $500 MINI SOHO ONE BUT A JUST SOHO? MAKE SENSE. PAY BETTER BAG PUT I'M REALLY BEEN INDUCING BEING RECENTLY JUST IS UNUSABLE. BELOW PRICE AND VENT COACH BAGS

Transcript

There's such a massive price discrepancy between mini sohos and full size sohos. Let's talk about it. I don't know if y'all have been seeing that that the way that mini sohos and large priced are priced differently. Why is a mini soho almost double the price of a full size soho? That doesn't even make sense. If you go on Coach's website right now, you can see the Brooklyn 28, and the Brooklyn 34, and the Brooklyn 39 are all different prices. Guess which one's the most expensive? The big one. Not I'm not justifying these high prices, but I am saying why are you charging $500 for a mini lilac soho, but a full size soho, like, just a regular soho? At least make the pricing make sense. If I'm gonna pay $500, I'd better be a better bag that I can put stuff in. I'm really been inducing being recently just is unusable. Comment down below if you've noticed this price discrepancy and if you just want to vent about the pricing of Coach bags.