Why it worked
The post likely resonated by playing on relatable stereotypes of American diets versus European diets, creating a sense of shared experience and prompting viewers to consider their own food choices. The introduction of a practical solution (the app) at the end provides a clear call to action and a potential benefit.
Summary
This photo post contrasts the typical diets of an "average American boy" and "average American man" with an "average European," highlighting unhealthy American food choices like Nutella sandwiches, pizza, and fried chicken. It then introduces the Clear Food app as a tool to make healthier choices.