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All breakouts
119Silent UGCOther hookLifestyle
Hook
TJMaxx
@laurakristine08
9.0K followers · usually 1.1K views a post
Views
108.3K
Likes
15.6K
Comments
40
Shares
2.9K
Promoted product
Levi's jacket
Why it worked
The video highlights a trendy and affordable fashion item, appealing to viewers interested in fashion finds and deals at popular retail stores like TJ Maxx.
Summary
The creator shows off a pink corduroy Levi's sherpa-lined jacket found at TJ Maxx for $35. She expresses her strong admiration for the jacket.
Structure
- 1Showcasing pink jacket at TJ Maxx
- 2Revealing brand and price
- 3Expressing obsession with the jacket
Product placement
TJMaxx: it APPEARS as a watermark and a store name. Removing it would not change what happens in the video. Levi's: it ACTS as the brand of the jacket being shown. Removing it would change what happens in the video.
On-screen text
TJMaxx
Original caption
The perfect girly, pink fall jacket @TJ Maxx #tjmaxx #girly #girlythings #pink #tjmaxxfinds
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