The video likely worked due to its relatable "before and after" makeup transformation, common on platforms like TikTok. The use of on-screen text and a clear, concise demonstration makes it easy to follow and replicate.
Summary
The creator demonstrates a makeup technique using concealer base and then concealer. They are showing how to apply these products to achieve a desired look.
Structure
1Applying concealer base
2Adding concealer
3Showing the final look
Call to action
Watch my Concealer Base playlist to see the full process and other tips and tricks!
On-screen text
Me to my puff and hollow line with concealer base
Then add concealer!!
Transcript
Me to my puff and hollow line with concealer base
Then add concealer!!
Original caption
Watch my Concealer Base playlist to see the full process and other tips and tricks! #concealer #concealerhack #concealerbase