iPhone 18 Pro Max

@ornarto

139.0K followers · usually 13.0K views a post

Views

1.8M

Likes

96.2K

Comments

278

Shares

14.0K

SoundTikTok sound · original sound - _kinflo_

View velocity

+439.2K views over 3.5d · ~127.0K/day · 4 observations

Why it worked

The video leverages the aesthetic appeal of new Apple products and accessories, combined with a clean, minimalist presentation that aligns with popular unboxing content trends on TikTok. The use of a specific, desirable color ('glacier') and a branded accessory (ORNARTO case) creates aspirational value.

Summary

The video showcases an "unboxing with me" of a "glacier" colored iPhone 18 Pro Max and its accompanying ORNARTO phone case. The creator unboxes the phone and case, demonstrating how the case fits the phone.

Structure

1Unboxing the iPhone 18 Pro Max
2Showing the iPhone and its accessories
3Unboxing the ORNARTO phone case
4Demonstrating the phone case on the iPhone

Product placement

iPhone 18 Pro Max: ACTS - it is unboxed and shown in use. Removing it would change the video. Apple: APPEARS - it is the brand of the iPhone. Removing it would not change what happens in the video. ORNARTO: ACTS - it is the brand of the phone case, which is unboxed and shown in use. Removing it would change the video.