They said a small handbag brand couldn't compete.

@googleworkspace

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SoundTikTok sound · original sound - googleworkspace

Promoted product

Google Vidshttps://vids.new ↗

Why it worked

The video uses a compelling narrative arc—the 'underdog' story—to frame the product as an empowering solution rather than just a piece of software.

Summary

A small business owner uses Google Vids to create a professional promotional video for her handbag brand, overcoming the lack of a traditional spokesperson. The video demonstrates the tool's AI avatar and voiceover capabilities to show how it helps small businesses compete.

Structure

1Introduction of the underdog handbag brand
2Problem statement: lack of a spokesperson
3Introduction of Google Vids as the solution
4Demonstration of the tool's AI features
5Final result and call to action

Product placement

Google Vids: (a) ACTS — the interface is operated to generate a video, and the creator says it allows her to create professional promo videos with AI avatars and voiceovers. Removing it would change the entire video as it is the subject of the demonstration. Google Workspace: (b) APPEARS — the channel name and logo appear in the bio and handle, but the video focuses on the specific tool Google Vids. Removing it would not change the video content.

Original caption

Who says you need a big budget to launch your new idea? 🚀 Google Vids lets you create professional promo videos with AI avatars and voiceovers in minutes! ✨ Try it on desktop at vids.new #googlevids #googleworkspace

More from @googleworkspace

Call to action

Try it on desktop at vids.new

On-screen text

They said a small handbag brand couldn't compete. They'd never heard of Nadia. She didn't have a spokesperson, so she built one with Google Vids. This wasn't just a product demo. This was a game changer. Hi there! Bring high demand artisan style to your shelves. This was always her fight And now, she had the tools to win it. Google Vids Try it on desktop at vids.new

Transcript

They said a small handbag brand couldn't compete. They'd never heard of Nadia. She didn't have a spokesperson, so she built one with Google Vids. This wasn't just a product demo. This was a game changer. Hi there! Bring high demand artisan style to your shelves. This was always her fight. And now, she had the tools to win it.