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20.5Talking HeadStory Open hookLifestyle
Hook
my body doesn't let me get a full night of sleep bc it thinks he'll call or text randomly in the middle of the night so
@liya.lovess
188.2K followers · usually 22.8K views a post
Views
679.1K
Likes
170.4K
Comments
213
Shares
7.7K
Why it worked
The creator taps into a relatable emotional experience of anxiety and sleeplessness, making her offer of personal advice feel like a genuine solution to a common problem.
Summary
The creator describes how her body's anxiety about a potential late-night call or text from someone prevents her from getting a full night's sleep. She offers personal advice sessions to help others navigate similar emotional situations.
Structure
- 1Expresses difficulty sleeping due to anticipation of a call/text
- 2Explains the underlying anxiety
- 3Offers personal advice sessions
- 4Directs viewers to book a session via a link
Call to action
Book your Personal Advice 👇👇👇
On-screen text
my body doesn't let
me get a full night of
sleep bc it thinks he'll
call or text randomly in
the middle of the night
so
Transcript
my body doesn't let me get a full night of sleep bc it thinks he'll call or text randomly in the middle of the night so
Original caption
I knew it was more than just waiting for a text💛
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