bad base?

@tanisadiaryy

2.5K followers · usually 2.7K views a post

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SoundTikTok sound · original sound - prodpoodee

Promoted product

YUMU Gel Cleanser

YUMU is a skincare brand for sensitive and acne-prone skin. Our gel cleanser and oil cleanser are designed to soothe, hydrate, and protect your skin barrier.

Why it worked

The video effectively demonstrates a multi-day transformation using a specific skincare product, highlighting its benefits and showing tangible results, which appeals to viewers seeking solutions for skin concerns.

Summary

The video shows a 7-day skincare routine using YUMU Gel Cleanser. The creator applies the cleanser over several days, showing the process and the results of "deeply cleansed pores" and "no more cakey makeup," suggesting it's the "best makeup prep."

Structure

1Applying cleanser (Day 1)
2Applying cleanser (Day 3)
3Applying cleanser (Day 5)
4Applying cleanser (Day 6)
5

Original caption

#acneproneskin #YUMU #doublecleansing #creatorsearchinsights #fypシ゚viral The ONLY cleansing oil with BHA (salicylic acid) gentle yet effective exfoliation The ONLY cleanser with 8 types of hyaluronic acid , no dryness, stays hydrated! Has centella leaves, so it can calm skin.

More from @tanisadiaryy

Product placement

YUMU Gel Cleanser: ACTS - it is applied to the face and massaged in, and the creator shows the result of using it. Removing it would change what happens in the video. BHA (salicylic acid): ACTS - it is described as an ingredient in the YUMU Gel Cleanser that provides gentle yet effective exfoliation. Removing it would change the description of the cleanser's benefits. 8 types of hyaluronic acid: ACTS - described as an ingredient in the YUMU Gel Cleanser that provides hydration. Removing it would change the description of the cleanser's benefits. Centella leaves: ACTS - described as an ingredient in the YUMU Gel Cleanser that calms skin. Removing it would change the description of the cleanser's benefits.