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All breakouts
17.1Talking HeadBefore / After hookHealth
Hook
Before
@kbeauty_secret_101
5.8K followers · usually 102.7K views a post
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1.7M
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Why it worked
The video effectively uses a before-and-after format with clear day markers to demonstrate the product's efficacy over time, making the results tangible and persuasive for potential customers.
Summary
The video showcases the "Before" and "After" of using Purito's Azelaic Acid 10% + Kojic Tea Tree Serum over seven days. It highlights the serum's benefits for acne, blemishes, redness, and uneven skin tone.
Structure
- 1Showing "Before" state of skin
- 2Introducing Purito Azelaic Acid 10% + Kojic Tea Tree Serum
- 3Demonstrating serum application and benefits over 7 days
- 4Showing "After" state of skin
Product placement
Purito Azelaic Acid 10% Kojic Tea Tree Serum: ACTS - it is applied to the face and its benefits are described. Removing it would change the video's purpose. Purito: APPEARS - it is a brand name on the serum bottle. Removing it would not change what happens in the video.
Original caption
@PURITO SEOUL Azelaic Acid 10% + Kojic Tea Tree Serum targets blemishes, redness, and post-breakout marks watch till the end #puritoseoul #puritotop100 #shakedropseoul #acnecare #azelaicacid
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