Rappers Hate Honda

@itsnotyaboygerad

29.8K followers · usually 1.3K views a post

Views

102.1K

Likes

22.4K

Comments

625

Shares

2.4K

SoundTikTok sound · original sound - itsnotyaboygerad

Why it worked

The video leverages a relatable cultural observation and a humorous, slightly defensive persona that resonates with viewers who have owned or currently drive the brand.

Summary

A creator makes a humorous video about how rappers often disparage Honda vehicles in their lyrics despite many of them having humble beginnings.

Structure

1Creator introduces the topic of rappers dissing Hondas
2Creator expresses frustration with the trend
3Creator recounts personal experiences with Hondas
4Creator calls for rappers to stop the disrespect

Product placement

Honda: (a) it ACTS — the creator mentions it as the subject of his rap and the vehicle he is driving; removing it would change the entire premise of the video. The brand is also visible on the steering wheel.

On-screen text

Rappers Hate Honda

Transcript

When my when my favorite rappers come on, I be rapping man, you know. You think it's my song damn there, you gonna think it's my song, but I get real quiet once they start shitting on the Hondas. Rappers love shitting on the Hondas once they blow up. Remember I was broke down on my dick in a Honda. All right, like come on again, for real. We used to be 30 deep in a Honda, like gang, chill the fuck out gang. We some of us are still here gang. We now we gotta get quiet.