Let's change out the coil in my large Laurel Denise Luna.

@melissasahm85

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SoundTikTok sound · Comedy Corridor

Promoted product

Laurel Denise

We designed our planners for people like you: the creatives, the neurodiverse, the right-and-left-sided brains, the multitaskers, the dreamers, and the people juggling a lengthy to-do list. The way you think isn't simple and you deserve a planner that makes life feel possible.

Why it worked

The video succeeds by combining a relatable 'planner addiction' narrative with a practical, 'how-to' modification that solves a specific pain point for power users of the product.

Summary

The creator demonstrates how to replace the spiral coil of a Laurel Denise planner with a larger one to accommodate more pages. She explains her motivation for the modification and showcases the various inserts she uses.

Structure

1Introduction to the coil replacement project
2Demonstration of removing the original coil
3Explanation of why the creator is modifying the planner
4Demonstration of installing the new, larger coil

Original caption

I have a planner addiction. It could be worse right?! Per the @Laurel Denise website, it isn’t recommended that we put more than 12 extra pages…well my new coil now allows a total of 400 🫣 I have issues. It’s fine lol #planner #planneraddict #momsover40 #relateable #lifetips

5Final reveal of the modified planner and inserts

Product placement

(a) Laurel Denise: The creator operates the planner by removing the original coil and replacing it with a new one to increase capacity. This is the subject of the video. (b) Etsy: Mentioned as the source where the replacement coil was purchased. Removing this would not change the video's core demonstration of the planner modification.

On-screen text

Any other SPIRAL BOUND planner!

Transcript

Let's change out the coil in my large Laurel Denise Luna. You're definitely going to need the binder clips, hold everything together. Plus those little snippy pinchy wire thingies, just to get the loops out at the end of your original coil. I'm sure this same concept would work on any other SPIRAL BOUND planner! It really didn't take me that long. I was just a nervous wreck the entire time because I was destroying my brand new planner. Now I'm sure you're asking yourself, Melissa, why on earth would you destroy your brand new planner? I have a simple answer for that. I have planner FOMO. I cannot wait to get into a new planner. And thankfully, Laurel Denise understands this too because their company makes undated inserts, so I have three extra months in my planner so I could start in October. Plus I got appointment inserts and four column inserts and then like a dot grid insert for when basketball season is upon us. Because there it's necessary, all right? Just back off. It's it's necessary. This was necessary. Thankfully, this wonderful shop on Etsy was selling this coil. Um it is a one and three quarter inch coil. Bing. Just got your excess off with your pinchy snippy wire things and make sure you hold those ends in so, you know, you don't undo what you did. Can't say it enough, use the dang binder clips. Success. This is just a quick peek into my planner and where I had to cut the extra pages out so that my planner would actually close. Oh, there's my inserts. Uh highly recommend Laurel Denise. Amazing.