Why it worked
The video leverages a relatable, slightly controversial campus culture topic that encourages engagement through comments from both athletes and non-athletes.
Summary
A college athlete makes a short video expressing frustration about non-athletes complaining about the privileges student-athletes receive. She argues that their entire lives revolve around representing the school.
Structure
- 1Creator stares into the camera
- 2Text overlay appears explaining the frustration
- 3Creator nods to the beat of the music
On-screen text
non-athletes when they see the athletes getting their "special privileges" as if we don't revolve our entire social and academic life around representing the school