Why it worked
The video succeeds by tapping into a highly relatable, shared experience among students, using a simple text-based hook that encourages viewers to identify with the creator.
Summary
A student sits at a desk with a laptop and notebook, humorously depicting the relatable experience of cramming for midterms by learning the material for the first time.
Structure
- 1Student sits at a desk
- 2Text overlay appears
- 3Student looks at laptop and writes in notebook
On-screen text
When I say I need to study for my midterms but I'm actually learning the material for the first time