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Hook
This indie dev is making a game where you eliminate others by typing the number on their forehead
@indiegamejoe
37.0K followers · usually 1.8K views a post
Views
365.1K
Likes
21.4K
Comments
153
Shares
5.1K
Promoted product
Figure Me Out
Why it worked
The video presents a highly unique and visually satisfying core mechanic that immediately hooks the viewer, followed by a clear, concise demonstration of gameplay.
Summary
The video showcases gameplay from an indie shooter called Figure Me Out where players must type the numbers displayed on opponents' foreheads to eliminate them. It highlights various mechanics like using binoculars, smoke, and flashbangs before directing viewers to wishlist the game on Steam.
Structure
- 1Introduction to the unique typing-based shooter mechanic
- 2Demonstration of eliminating opponents by typing numbers
- 3Showcase of tactical tools like binoculars and flashbangs
- 4Call to action to wishlist the game on Steam
Product placement
(a) Figure Me Out: The game being played, demonstrated, and pitched. It ACTS as the primary subject of the video. Removing it would leave no video content. (b) Steam: Appears as the platform for the wishlist CTA. Removing it would not change the video's core content.
Original caption
Everyone in this shooter has a number on their forehead - Race to read their number first - Throw smoke and flashbangs to blind them - Read far away numbers with binoculars - Fast typing beats good aim Game is Figure Me Out. You can wishlist it on Steam now. #GamingOnTikTok #WhatToPlay #indigames #videogame #gaming
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