Color Theory

@amelia.brushes

6.6K followers · usually 1.9K views a post

Views

1.0M

Likes

163.2K

Comments

1.2K

Shares

8.7K

SoundTikTok sound · original sound - shadycarter

Promoted product

Brusherbrusher.art

Download 1,450+ free & premium Procreate brushes, plus 3,000+ in the app and .abr packs for Photoshop & Clip Studio — watercolor, tattoo & lettering.

2 videos

Why it worked

The video provides high-quality, satisfying visual content that solves a common pain point for digital artists (coloring) while seamlessly integrating the product as the essential tool for the result.

Summary

A digital artist demonstrates a coloring process on an iPad using a specific texture brushset from the Brusher app. The video concludes by prompting the viewer to discover the brushes in the app via the link in the creator's bio.

Structure

1Initial line art display
2Applying base colors with texture brushes
3Adding highlights and shadows
4

Original caption

Color Theory | Brushes from Brusher — link in bio 🎨 #procreate #digitalart #animeart #art

More from @amelia.brushes

Product placement

(a) Brusher app: ACTS — its brushset is operated and used to color the digital illustration, and the video explicitly directs the viewer to discover these brushes in the app. Removing it would change the video's purpose.