I REALLY HOPE THIS IS A PERMANENT FLAVOUR BECAUSE THESE ARE SO GOOD.

@violet.hollow

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SoundTikTok sound · original sound - violet.hollow

Promoted product

Myprotein Crispy Square

Check out Crispy Square from Myprotein, the World's No.1 Online Sports Nutrition Brand. Free Delivery Available.

Why it worked

The video uses a relatable, casual review format that focuses on the sensory experience of the product, making the promotional content feel like a genuine recommendation from a friend.

Summary

The creator reviews a new protein bar flavor from Myprotein, highlighting its taste, texture, and nutritional profile. She encourages viewers to try the product as a healthy snack option.

Structure

1Expressing hope that the product flavor is permanent
2Introducing the specific product name and variety
3Describing the flavor profile and ingredients
4Highlighting the nutritional benefits
5

Original caption

🤤 for when you want a little treat @myprotein #crispy #sweettreat #protein #newfooduk #lowcalories

More from @violet.hollow

Product placement

(a) Myprotein Crispy Square: The creator holds the product, opens the packaging, shows the texture, eats it, and describes its flavor, calorie count, and protein content. This is the subject of the video and removing it would remove the entire purpose of the video. (b) Myprotein: The brand logo appears on the packaging and the box. This is the manufacturer of the product.

Call to action

give them a go

On-screen text

I REALLY HOPE THIS IS A PERMANENT FLAVOUR BECAUSE THESE ARE SO GOOD. THIS IS THE CURIOUS CONFECTIONS RICE KRISPIE TREATS. WE HAVE A JELLY BEAN AND CHOCOLATE PIECES INSPIRED BY MY FAVOURITE CHOCOLATE. 97 CALORIES PER BAR AND 5.8 GRAMS OF PROTEIN. THE PERFECT LITTLE TREAT. GIVE THEM A GO.

Transcript

I really hope this is a permanent flavour because these are so good. This is the Curious Confections Rice Krispie treats. We have a jelly bean and chocolate pieces inspired by my favourite chocolate. 97 calories per bar and 5.8 grams of protein. The perfect little treat. Give them a go.