Promoted product
dispenser bottles
Why it worked
The video leverages the highly popular 'CleanTok' aesthetic and satisfying ASMR-style organization, which encourages high completion rates and engagement.
Summary
A creator refills and labels three matching dispenser bottles with shampoo, conditioner, and body wash. The bottles are then placed on the edge of a bathtub.
Structure
- 1Unboxing empty dispenser bottles
- 2Pouring shampoo into the first bottle
- 3Pouring conditioner into the second bottle
- 4Pouring body wash into the third bottle
- 5Final organization in the bathroom
Product placement
OGX Biotin & Collagen Shampoo (a) acts: its interface is operated as the creator pours it into a dispenser. Aveeno Body Wash (a) acts: its interface is operated as the creator pours it into a dispenser. The dispenser bottles (a) act: they are being filled and organized. Removing these would change the video as it is a restock demonstration.
On-screen text
SHAMPOO
CONDITIONER
BODY WASH