Product placement
Coach: (a) ACTS — the creator displays multiple Coach bags, showing their branding, material, and price tags, which serves as a recommendation for finding luxury items at a discount retailer. Removing the bags would remove the entire purpose of the video. Ross: (b) APPEARS — the store name is mentioned in the on-screen text and the setting is a Ross store. Removing the name would change the context of where the bags were found, but the bags themselves are the primary focus.