Which was YOUR FAVOURITE?! Ranking The Best Hairstyles Ever

@user9860252126857

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SoundTikTok sound · Shaded Waterlines

Promoted product

Emi Jay

The Eyelet Essentials, out now ❀

3 videos3 creators

Why it worked

The video leverages the 'ranking' format to encourage viewer engagement and comments, while providing high-value, quick-to-consume hair tutorials that feel authentic rather than like a traditional advertisement.

Summary

The video showcases a ranking of different hairstyles, demonstrating how to create them using various hair accessories and techniques. It highlights specific hair clips and styling hacks to achieve trendy looks.

Structure

1Introduction to ranking hairstyles
2Demonstration of a giant clip hairstyle
3Demonstration of a double clip hairstyle
4Demonstration of a bob hairstyle hack
5

Original caption

Ranking The Best Hairstyles Ever! #hair #usa #shorts

More from @user9860252126857

Product placement

Emi Jay (a hair clip brand) appears as a product being used in the hair styling demonstrations. It ACTS because the creator uses the specific Emi Jay hair clip to create the hairstyles shown, and the product is clearly identifiable by its branding on the clip. Removing it would change the specific product demonstration, though the hairstyle tutorial would remain. The video also uses a generic curling iron, which merely appears.

On-screen text

Which was YOUR FAVOURITE?! Ranking The Best Hairstyles Ever LoadedRanks 1. 2. 3. 4. GIANT CLIP?! 5. in case you didn't know XXX 5. She used TWO?! 3. Bob girls are HOT! trying the viral messy bun braid hack 2. Messy... but cute!

Transcript

In case you didn't know. She used TWO. Bob girls are HOT. Trying the viral messy bun braid hack. Messy... but cute.