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Jacksonville, Fla. Oct. 10
@nbcnews
12.6M followers · usually 36.3K views a post
Views
5.5M
Likes
465.2K
Comments
6.4K
Shares
25.4K
Why it worked
The video features high-stakes, shocking security footage of a real-life accident, which naturally commands attention and high engagement.
Summary
Security camera footage captures the moment a car crashes through the front of a hair salon in Jacksonville, Florida. The video shows the couple inside the salon being struck and pinned by the vehicle before they are helped by staff.
Structure
- 1Security footage shows a couple at a salon counter
- 2A car crashes through the storefront
- 3The couple is pinned by the vehicle
- 4Staff members assist the couple after the impact
On-screen text
Jacksonville, Fla. Oct. 10
Couple survives being hit by a car that crashed through a hair salon in Florida
ZINKE HAIR STUDIO
Stephan Simpson said his ribs were hurt after being pinned between the checkout counter and car
Aubrey Simpson-Gotham suffered head lacerations that required four stitches
The Jacksonville Sheriff's Office is investigating the crash
Original caption
A couple in Florida survives being hit by a car that crashed through a hair salon.
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