clean with me

@ionemaeve

131.6K followers · usually 22.6K views a post

Views

2.9M

Likes

417.5K

Comments

1.6K

Shares

12.4K

SoundTikTok sound · original sound - spamminandchillin

Promoted product

Scrub Mommy

2 videos2 creators

Why it worked

The use of stop-motion animation makes a mundane cleaning task visually satisfying and highly engaging, encouraging viewers to watch the entire process.

Summary

The creator performs a stop-motion cleaning routine on their stovetop using Dawn dish soap and Scrub Mommy sponges. The video focuses on the cleaning process and the effectiveness of the tools used.

Structure

1Stovetop is shown before cleaning
2Cleaning agents and sponges are introduced
3Stop-motion cleaning process begins
4Stovetop is wiped clean
5Final reveal of the clean stovetop

Original caption

Little stovetop clean with me ❤️🧼 #cleanwithme #CleanTok #stopmotion #cleaningmotivation #cleaning

More from @ionemaeve

Product placement

Dawn (a) it ACTS — the user applies it to the stovetop to clean it, and it is shown as the cleaning agent. Scrub Mommy (a) it ACTS — the user uses these sponges to scrub the stovetop, and they are shown as the cleaning tool. Whirlpool (b) it merely APPEARS — the brand name is visible on the oven and microwave, but removing it would not change the video's content.