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56.0Silent UGCOther hookLifestyle
Hook
gluten-free BLUEBERRY CHEESECAKE COOKIES
@sugarandwhisk.co
19.5K followers · usually 20.4K views a post
Views
1.1M
Likes
29.0K
Comments
86
Shares
7.2K
Why it worked
The video uses high-quality, satisfying close-up shots of food preparation, which is a highly engaging format on TikTok.
Summary
A short, silent video demonstrates the assembly of gluten-free blueberry cheesecake cookies by pressing indentations into dough balls, filling them with cream cheese, and topping them with blueberries.
Structure
- 1Pressing indentations into cookie dough
- 2Filling indentations with cream cheese mixture
- 3Topping with fresh blueberries
- 4Showing the finished cookie
On-screen text
gluten-free
BLUEBERRY CHEESECAKE
COOKIES
Original caption
Blueberry Cheesecake Gluten-Free cookies 🍪 #recipes #viral #FoodTok #cook #fyp
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