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Hook
护发心得分享
@xiaohuyam_11_7
67.3K followers · usually 27.5K views a post
Views
14.5M
Likes
1.7M
Comments
8.9K
Shares
74.2K
Promoted product
mrms洗发水
Why it worked
The video provides high-value, actionable advice for a specific aesthetic (long, straight hair) and embeds the product recommendation naturally within the tutorial steps, making it feel like a genuine tip rather than an ad.
Summary
The creator shares a list of hair care tips for maintaining long, straight hair. She specifically recommends using mrms shampoo as part of her routine.
Structure
- 1Creator displays hair care tips on screen
- 2Lists specific steps for washing hair
- 3Mentions mrms shampoo as the product used
- 4Provides advice on drying and combing
Product placement
mrms洗发水 (mrms shampoo): (a) it ACTS — the creator explicitly names it as the product she uses for her hair care routine, which is the central focus of the video's advice. Removing this name would remove the specific product recommendation from the tutorial.
Original caption
护发心得分享 1.正着淋浴洗头，不要倒着洗 2.洗发前先用洗发水起泡厚敷(洗发水我用的mrms洗发水，梳子梳开后再开始洗 3.洗发水洗2遍，不能挤太多 4.用木梳或者牛角梳 5.必须冷热交替，最后一遍必须冷风吹(PS:必须正着吹) #mrms洗发水 #教室 #黑长直 #同桌 #校园
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