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119Silent UGCContrarian hookCreator Economy
Hook
"The hard part about college is the workload" no baby it's def all the stairs that you have to walk up
@userkacen
6.2K followers · usually 1.6K views a post
Views
784.5K
Likes
189.2K
Comments
189
Shares
21.8K
Why it worked
The video uses a relatable, humorous observation about campus life that resonates with the shared experience of students, encouraging engagement through agreement.
Summary
A student walks up a long flight of stairs in a college building while a text overlay jokes about the physical difficulty of campus life compared to the academic workload.
Structure
- 1Creator stands at the bottom of a long staircase
- 2Text overlay appears mocking the idea that workload is the hardest part of college
- 3Creator walks up the stairs
Product placement
Lululemon: appears as a logo on the back of the creator's shirt. Removing it would not change the video.
On-screen text
"The hard part about college is the workload" no baby it's def all the stairs that you have to walk up
Original caption
I’m out of breath #college #stairs #collegelife #relateable #fyp
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