Guys, you won't believe what's come to the UK.

@smythstoys

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SoundTikTok sound · original sound - smythstoys

Promoted product

Power Pony

Imagined by Kids for Kids and built to ride like a real horse. Your handcrafted Power Pony is powered by our patent pending ZüME engine. It is iOS connected, fully interactive, and guaranteed to provide fun, smiles and laughter on many exciting riding adventures.

Why it worked

The video uses a high-energy, relatable child narrator to demonstrate the product's features in a real-world setting, making the toy feel aspirational and fun.

Summary

A young girl demonstrates the features and app-controlled modes of the Power Pony electric ride-on toy. She highlights its realistic movement and speed settings while encouraging viewers to purchase it at Smyths Toys.

Structure

1Introduction to the Power Pony toy
2Demonstration of riding and movement capabilities
3Explanation of the app-based control features
4Mention of the retailer and alternative model

Product placement

Original caption

🚨 MEGA SAVINGS ALERT! 🚨 🔥 NOW ONLY £329.99/€399.99 EACH! SAVE £70/€100! 🤩 🐴✨ GIDDY UP! YOUR DREAM PONY AWAITS! 🤩💖 Saddle up for the ultimate riding adventure with the Power Pony Electric Ride-Ons at Smyths Toys! 🐎🌈 👑 Power Pony Princess – Ride into a magical adventure in style! 💕✨ 🏇 Power Pony Champ – Get ready to trot into exciting new adventures! 🏆💙 With electric-powered riding fun, these amazing ponies bring the excitement of horse riding to playtime! 🐴💨 Which pony would YOU choose? 👀💖 Don't forget, FREE Delivery on orders over £20/€25 at Smyths Toys! *T&Cs apply. Product codes: 253963, 254010 #smythstoys #powerpony #electricrideon #rideontoys

More from @smythstoys

Call to action

You can shop these now at Smyths Toys Superstore

On-screen text

Power Pony Electric Ride On SAVE £70/€100 MY ZUME V2 Connected Learning Mode TROT GALLOP RACE Switch to Freestyle Mode Turn Off Unlink device Freestyle Mode SKILLED EXPERT ADVANCED Switch to Learning Mode Turn Off Unlink device

Transcript

Guys, you won't believe what's come to the UK. The latest new toy you're going to be obsessed with. It's the Power Pony. This toy is every child's dream. Made with 60 different speeds, it gives you a super realistic riding experience. You can spin, change direction, and do proper pony zoomies. The Power Pony was invented by a little girl called Mia, and while she's made the coolest toy in the world, my mummy cannot get me off it. So now when I'm not riding the real ponies, Champ the Power Pony gives me the riding fix I need. My mummy likes that she can control it by her phone. I like the flashing lights and the realistic horse noises. You can shop these now at Smyths Toys Superstore. And if you want something a bit more girly, check out Princess the Unicorn. And happy riding.