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Hook
MONEY VS KNOWLEDGE
@chiefqwaefy
87.9K followers · usually 12.8K views a post
Views
5.3M
Likes
604.2K
Comments
3.9K
Shares
17.2K
Why it worked
The video uses a popular, high-contrast visual metaphor to deliver a moral lesson, which encourages high engagement and shares.
Summary
An animated video contrasts two characters: one who chooses to build a bridge out of money and another who builds a bridge out of knowledge. The character with knowledge successfully builds a boat and travels to a yacht, while the character with money is left behind.
Structure
- 1Two characters face a canyon
- 2One builds a bridge with money
- 3One builds a bridge with knowledge
- 4The knowledge character builds a boat
- 5The knowledge character reaches a yacht
On-screen text
MONEY VS KNOWLEDGE
Wait till the end...
Original caption
Money vs Knowledge #tjr #tjrtrades #daytrading #trading #money @tjr_tradez
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