Hiraya Pilipina's first ever brand day is happening on November 3 to 4, babes.

@hirayapilipina

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SoundTikTok sound · original sound - Hiraya Pilipina Official

Promoted product

Hiraya Pilipinahirayapilipina.com

Hiraya Pilipina — The New Era of Skinwear

Why it worked

The creator uses a high-energy, friendly tone and clear visual demonstrations of the new product to build excitement for a specific, time-bound sales event.

Summary

The creator announces the first-ever 'Brand Day' for Hiraya Pilipina, highlighting upcoming discounts and a new product launch called 'Play Patch'. She showcases the different designs of the pasties and encourages viewers to join their TikTok live event for deals.

Structure

1Announcement of Hiraya Pilipina Brand Day
2Call to join TikTok live for deals
3Showcase of new Play Patch pasties
4Reminder of sale dates and closing

Product placement

(a) Hiraya Pilipina: The brand is operated and its products (Play Patch) are demonstrated, described, and pitched. Removing it would change the entire video. (b) TikTok: The platform appears as a watermark and is mentioned as the location for the live event; removing it would not change the core product promotion.

Original caption

Save the date Nov 3 and Nov 4 Hiraya Pilipina Brand Day! Up to 50% off promo on your fave Hiraya products! #HirayaPilipina

More from @hirayapilipina

Call to action

Stay tuned to our TikTok live to get the most exciting bundles and giveaways.

On-screen text

BRAND DAY Hiraya Pilipina November 3-4, 2026 Top Hiraya Pilipina Products Up to 50% Off Biggest Sale Yet Flash Deals PLAY PATCH PASTIES MADE FUN

Transcript

Hiraya Pilipina's first ever brand day is happening on November 3 to 4, babes, so make sure to stay tuned sa ating TikTok live to get the most exciting bundles and giveaways just for you, babes. Kasama sa brand day na 'to ang ating newest launch na product which is the Play Patch, our pasties made fun. So we have the star, we have the butterfly, and we also have the heart. Bilang Play Patch ang pwede ninyong ma-check out diyan, of course, your most favorite Hiraya Pilipina products ay available din for a much discounted price on our brand days. So make sure to mark your calendars again, November 3 to 4. Kita kits!