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@cbsnews — 1,421x breakout | Overshot

Locked — upgrade to Pro to open.Open on TikTokPro

1.4K×Talking HeadOther hookEntertainment

Hook

Happy Halloween everyone!

@cbsnews

13.3M followers · usually 20.5K views a post

Views

76.1M

Likes

7.9M

Comments

49.1K

Shares

1.6M

SoundTikTok sound · original sound - cbsnews

Why it worked

The video features a high-production, visually striking celebrity costume that leverages the viral nature of Heidi Klum's annual Halloween event.

Summary

Heidi Klum arrives at her annual Halloween party wearing an elaborate costume designed to look like a severed hand. The video captures her walking the red carpet in this prosthetic outfit.

Structure

1Heidi Klum arrives at party
2Showcasing the severed hand costume
3Close-up of the prosthetic details

On-screen text

HEIDI KLUM HALLOWEEN

Transcript

Happy Halloween everyone!

Original caption

Heidi Klum arrives at her annual Halloween party dressed as a severed hand. #heidiklum #halloween

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