Twix cookie cups will make up for any missing Twix in the trick or treat haul 🙊

@dancearoundthekitchen

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SoundTikTok sound · original sound - sped2000s_

Promoted product

McCormick

McCormick spices and products have been kitchen must-haves since 1889. Learn about seasoning and cuisine while discovering tons of delicious recipes today.

Why it worked

The video uses a highly satisfying, fast-paced visual process to recreate a popular candy, which is a proven format for food content engagement.

Summary

The creator demonstrates a recipe for making Twix-inspired cookie cups. The process involves cutting dough, baking it in a mini muffin tin, adding caramel and chocolate, and finishing with sea salt.

Structure

1Cutting cookie dough into squares
2Placing dough into a mini muffin tin
3Adding vanilla extract to the baked cups
4Filling cups with caramel and chocolate
5Topping with sea salt and revealing the final product

Original caption

Twix cookie cups will make up for any missing Twix in the trick or treat haul 🙊 #fyp #foryoupage #dessert #twix #cookies

More from @dancearoundthekitchen

Product placement

McCormick (a) acts: the bottle is operated to dispense vanilla extract into the cookie cups. Removing it would change the video as it is a specific ingredient used in the recipe.