The world cringest "Only Three Beers ?!"

@wuthefact

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Selling · Other Product

Chill Systems

Why it worked

The video uses a provocative hook and a relatable product (a cooler) to generate interest. The inclusion of Shark Tank investors adds credibility and a sense of drama, while the discussion of sales figures and manufacturing costs provides valuable business insights.

Summary

Two entrepreneurs present their product, a three-beer cooler called "Chill Systems," on Shark Tank. They discuss its capacity, cooling time, sales figures, and manufacturing cost, facing skepticism from the investors.

Structure

1Introduction of the product and its name
2Discussion of capacity and cooling time
3Presentation of sales figures and Kickstarter success
4Revelation of the high manufacturing cost
5Investor skepticism and questioning

Product placement

Chill Systems (CS) logo on t-shirt: ACTS - it's a brand name on the clothing of the presenters, but it also appears to be the name of the company they represent. Removing it would not change what happens in the video. Kevin O'Leary's name on a product: ACTS - it's a product branded with his name, likely a promotional item for him. Removing it would not change what happens in the video. Shark Tank logo on cup: APPEARS - it's a logo on a cup, likely a branded item for the show. Removing it would not change what happens in the video.

Original caption

What the hell ? #investingtips #investimento #invest #business #motivation #motivational

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The world cringest "Only Three Beers ?!"

Transcript

It only holds three cans. I mean, I don't know about you, but I'll get through this in about 45 minutes. Sure. And you know Kevin, we've heard that feedback before from macho men on the internet. Only three beers?! The cooler, three beers, or if I want to take a case at a time. As soon as you have a cold one, you take a cold one out, you put another one in for cooling. Six hours. Six hours. What were the sales? We've done 111,000 to date. That's over the last two years. We started with a Kickstarter campaign. We did 51,000 on Kickstarter. What's the cost? Uh, it's our product cost is awful. Never ever start. Let me get Let me get there. That was about $18 a unit to build.