blackest paint in the world

@fuzzystarsworld

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1.4M

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51.2K

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SoundTikTok sound · original sound - fuzzystarsworld

Promoted product

Vantavanta.com

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9 videos9 creators

Why it worked

The video leverages a high-engagement, long-term 'curiosity gap' experiment (the 100-day tank) to naturally integrate a brand mention as part of the content's progression.

Summary

A creator adds Vanta Black paint to a long-term aquarium experiment as part of a 100-day challenge. The video uses the search for 'Vanta Black' on Google to briefly feature the Vanta brand.

Structure

1Introduction to the 100-day aquarium challenge
2Selecting the blackest paint to add to the tank
3Searching for Vanta Black on Google
4

Original caption

replying to @robertasskara706 What should we add next for the final day?#fishtank #100dayschallenge #aquarium

More from @fuzzystarsworld

Product placement

The creator performs a Google search for 'Vanta' to identify the 'blackest paint in the world', featuring the Vanta brand logo and search results prominently.

On-screen text

blackest paint in the world leaving toy underwater for 100 days adding random things to our toxic aquarium to see if our toy survives DAY 95 blackest paint in the world Vanta 99.9% dense Let's see Oh that's actually pretty cool what's gonna happen with our dinosaur

Transcript

blackest paint in the world? Okay. We're leaving the world's softest toy underwater for 100 days and adding random things you suggest to our toxic aquarium to see if our toy survives. Today is day 98 and we're adding the blackest paint in the world. According to Google, Vanta Black absorbs 99.9% of the light. Let's see how much it will impact our toxic tank. Oh, that's actually pretty cool. Oh wow, I can't see a thing. I wonder what's going to happen with our dinosaur.