Vintage Rolls-Royce Advertising:

Vintage Rolls-Royce Advertising: Rolls-Royce. Simply the best motor car in the world. San Francisco Monterey San Jose British Motor Car Distributors, Ltd. British Motors of Monterey, Inc. Cerrito Motorcars, Ltd. (415) 776-7700 (408) 373-3041 (408) 257-6500 The names "Rolls-Royce" and "Silver Spur" and the mascot, badge, and radiator grille are registered trademarks, as are the Bentley name, mascot, and badge. Rolls-Royce Motors, Inc. 1985. The best car in the U.S.A. If you have ever decided to visit the Rolls-Royce factory, you have decided to buy a Rolls-Royce or a "Silver Spur." What matters is that you have one. Because for many wealthy Americans, the best car in the world is not an American car. It is a Rolls-Royce. It is a Rolls-Royce. America a first fall in love with the Rolls-Royce factory as long ago as 1909 when America took its first look at luxury cars made by British people. Then, the Rolls-Royce was the most luxurious car in the world. Today, the Rolls-Royce car is still the most luxurious car in the world. Since then, more Rolls-Royces can have been sold in the United States than in any other country. And although it sounds Harry Ford "mass production," the car that put American mass-production, he put the automobile within reach of millions of people. Rolls-Royce owners have always been people who have had the best of everything. They wanted to be absolutely sure they were getting the genuine article. The best car in the world. Rolls-Royce Motors, Ltd., Crewe, Cheshire. A Vickers company. THE ILLUSTRATED LONDON NEWS DECEMBER 2, 1939 THE BEST CAR IN THE WORLD By Appointment to His Majesty The King Motor Car Manufacturers Rolls-Royce Limited London ROLLS-ROYCE THE BEST CAR IN THE WORLD "Let me tell you about the very rich. They are different from you and me." -F. Scott Fitzgerald Scott Fitzgerald said it. He said they have al- ways had ways. They are used to it, and that makes them different. They know how to pos- sess. They know how to enjoy. The man in the picture paid $17,021 for his car. He bought it because he likes the sound of his own car. He bought it because he likes the hills on a country road. Because whatever makes a speed, it knows how to handle a curve and matches its own surroundings. This car knows how to enjoy. Even very comfortably without making show of itself. He owns other cars. Occasionally he drives them. This one he likes out whenever he wants to indulge his subtle and different. He-differ- ent. He owns the best car in the world. Do you? You can see and drive the new Rolls-Royce and the new Bentley at your authorized dealers on the opposite page. For further infor- mation, contact your local authorized dealer or the national Rolls-Royce office (1-800-851-8576). C Rolls-Royce Motors, Inc. 1985. THE NAME "ROLLS-ROYCE" AND THE MASCOT BADGE, AND RADIATOR GRILLE ARE REGISTERED TRADEMARKS, AS ARE THE BENTLEY NAME, MASCOT, AND BADGE. "Give me the luxuries of life and I will gladly do without the necessities." -Frank Lloyd Wright For the name of the Rolls-Royce dealer nearest you, call 1-800-851-8576. THE NAME "ROLLS-ROYCE" AND THE MASCOT BADGE, AND RADIATOR GRILLE ARE REGISTERED TRADEMARKS, AS ARE THE BENTLEY NAME, MASCOT, AND BADGE. C ROLLS-ROYCE MOTORS INC. 1985. "Live all you can; it's a mistake not to." -Henry James THE best car in the world. Why doesn't every successful man own a Rolls-Royce? "Attitude of mind," would appear to be the answer. Recent survey showed the Rolls-Royce owner is markedly selective to begin on others, from making decisions, unusually critical and demanding, and above average in his own discrimination. He will accept nothing that is not the best, and this family includes his car. Incidentally, it is true that 97% of Rolls-Royce owners are without one. Those well-to-do, by no means idle. 85% of Rolls-Royces are regarded as valuable business assets. And he is probably among the 75% who normally drive the car themselves. If you see something of yourself here, you look into the car that fits the bill. The combination of all these factors. None can approach its standards of workmanship and finish. None can be driven so slowly. fast and so far with so little fatigue. And none depreciates as slowly. Your Rolls-Royce dealer will gladly arrange on all that and arrange you to test-drive the Silver Shadow. But be warned. One of the strongest points the survey made was this: "A man never achieves a Rolls-Royce, he is never again content with a lesser vehicle." ROLLS ROYCE Rolls-Royce, the best car in the world. Decisions... Decisions... Decisions... The Rolls-Royce owner has a mind critical than most people. He shows critical than most people. He shows superior taste and discrimination. He is a leader to the community and feels natural that everything about him should reflect this, including the car he drives. If you see something of yourself here, you look into the car that fits the bill. The combination of all these factors. None can approach its standards of workmanship and finish. None can be driven so slowly. fast and so far with so little fatigue. And none depreciates as slowly. Your Rolls-Royce dealer will gladly arrange on all that and arrange you to test-drive the Silver Shadow. But be warned. One of the strongest points the survey made was this: "A man never achieves a Rolls-Royce, he is never again content with a lesser vehicle." ROLLS ROYCE ROLLS-ROYCE the best car in the world. There stands the shadow of a glorious name. LUCAN ROLLS-ROYCE SILVER SHADOW THE BEST CAR IN THE WORLD Shouldn't your second car be a Rolls-Royce? Some people, we hear, find it impossible to conceive of a Rolls-Royce as a second car. The price puts them off. "Second cars," they say, "should be sensible, practical. But a Rolls-Royce?" Exactly. This most lovingly crafted, most thoroughly invested car in the world is probably the most sensible investment you can make in motor- ing pleasure. We have always made the Rolls- Royce to be, above all else, durable and practical, and to hold its value for many years. Of 60,000 Rolls-Royces built since 1904, more than half are still on the road. If you like to make friends with your car, your Rolls will respond by serving you faithfully for a long, long time. And when you're thinking of a second car for your family, you'd be hard put to find one more sturdy, more dependable, more sure on its feet, than your old Rolls-Royce. On the other hand, if you prefer your Rolls- Royce one at a time, and if you can endure the guilt of selling an old and faithful friend, then selling your old Rolls and buying a new one every year, a while is a fine- and sensible- alterna- tive. Recently, a six-year-old Silver Shadow that cost $19,000 new, brought its owner $16,000 in a private sale. By comparison, ordinary luxury cars after ten years rarely bring more than 25% of their original cost. Perhaps the nicest thing you can say about a Rolls-Royce is that it's worth every penny. Let your Rolls-Royce dealer help you decide how many you should own. He can even help you with their size, shape and color. His name is in the list on the opposite page. Meanwhile, you may want to prepare your- self with an advance copy of the Silver Shadow Owner's Manual. Just send your check for $25 to Mr. Lynn Perkins, Public Relations, and Advertising Manager, Dept. SG43F, Box 364, Paramus, N.J. 07652. When you buy your Rolls, your dealer will refund the $25. It's only cricket. Rolls-Royce 1973 Dear Sirs: I am writing to tell you how extremely pleased I am with the 20 h.p. Rolls-Royce, which I have now owned since last November. This is the most delightful car I have ever had the pleasure of hand- ling, and it is a perfect joy to drive on long runs. I sincerely congratulate you on hav- ing produced this model, which is a most remarkable proposition from every point of view. I am now looking forward to de- livery of my new 40/50 h.p. "Phantom." Wishing you continued success, Believe me, yours very truly 25th July, 1929 (Malcolm Campbell) Malcolm Campbell ROLLS-ROYCE LTD. 14-15 Conduit St. London W.1